Fast Food World: The Hamburger Comes of Age

Article
Resource
Cover of English Teaching Forum 2002 (Volume 40, Number 1)

This article presents the history of the hamburger and the debate about who invented it as well as how it has become an icon among foods, spreading to a variety of other countries. The author shares the marketing strategies used by multiple businesses in order to attract customers as well as the franchising and growth that has come from such a simple product.

Author:
William P. Ancker

Tags:

Teachers Reading American Culture
Cover of English Teaching Forum 2002 (Volume 40, Number 1)

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Cover of English Teaching Forum 2002 (Volume 40, Number 1)

English Teaching Forum 2002 (Volume 40, Number 1)

This issue is the first in a series celebrating ET Forum's 40th anniversary. Article topics include communicative curriculum design, problem solving, self-assessment for evaluation, drama, and more.